Monday, May 21, 2012

Brainstorming Session

I'm sorry to say, but I've been so very neglectful of Scarlet Threads this last year.  If it weren't for Eileen, Lexi, Tisha, Jenny and all of you faithful supporters, it would have just shriveled up and died.  That's just the honest truth.  I'm so thankful for people with a vision for what our fledgling little company is all about!  People who carried the vision even when I set it aside for a while.

It has been a crazy year!  (Two years really?)  In addition to becoming a mama for the first time, Jacob and I moved "home" to the USA from China, where we lived the last four years and where we started Scarlet Threads.  The two transitions at once - motherhood and repatriation - were a bit more than I could handle, and honestly for most of the time, I've been in a bit of a blur.

I pretty much sat Scarlet Threads on the back burner.  I had a newborn to attend and a new life to figure out.  And I don't think I could have done it any differently... but thankfully while I let it simmer in the background of my life, Eileen and the others picked up the slack and kept moving forward.  And suddenly we have 3,700+ facebook fans, our products in several retailers across the country, and a steady stream of retail customers.  (Seriously!  Three cheers for the rest of the ST team!  I know for a fact that Tisha and Eileen both got to deal with "the emotional roller coaster that was Carrie's life" a few times too many these last several months, and yet they've stuck around!)

So it isn't that I really think Scarlet Threads *needs* me more than it does anyone else - clearly the last 18+ months has shown that it does not - but I just want to publicly say that I'm back.  I still don't know how to "work" while tending a very busy toddler who likes to "help" me on the computer.  Like most everyone else on the planet, I still don't know how to fit everything I want to do into the day.  So this might seem like a haphazard start at times.  But I just want to say I'm so excited to get going again.  And I hope that since most of the other gals involved in ST either have "real" full-time jobs or more kiddos to tend than me, that I can really help ramp stuff up again.

So what's new?

Well I just finished working with Hannah, our new partner in China, to design and produce a whole buncha new aprons.  They'll be here in just a few weeks!  And I'm starting to brainstorm ways to expand our sales.  My heart has always been for the women we work with in China.  We could easily find more seamstresses to join our team - if we had the work to support them - but we need to sell more product to generate more work.  And we have some exciting partnerships brewing with an organization working in Uganda to do vocational sewing school with some ladies.  And, on the far out horizon, we might have some possibilities sprouting in Indonesia.  Empowering women to provide for their families has always and will always remain my motivation... and to do that, we gotta sell more products.

So if anyone is reading this blog, I'd love to hear your ideas for getting our fantastic products into more shops.  (That's my focus right now.)  Who knows, you might have an idea that we haven't yet considered!!  Maybe you have the next great idea that will take us to the next level and enable us to empower more women through employment.

And if you have any tips on how to work at home with a toddler's "help," I'm taking those too.  :)


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